Bright’s Creek announces partnership with BMW Performance Center, plans Labor Day weekend festivities

Published 9:43 pm Tuesday, August 18, 2015

Alianza Trinity Holdings, developer of Bright’s Creek, a 4,792-acre residential equestrian, golf and sporting club community in Mill Spring, N.C., announced the opening of its new BMW Off-Road Excursion.

Designed to showcase the BMW X3and X5 models, the excursion at Bright’s Creek is an exclusive one-of-a-kind experience meant to test and enhance your driving skills while simultaneously demonstrating BMW’s unparalleled engineering.

“The BMW Off-Road Excursion at Bright’s Creek is an exclusive opportunity for adventure seeking guests to take the most capable luxury vehicle in the world off-road and across some of North Carolina’s challenging t mountain terrain,” said Gilberto Iragorri, partner and chief business development officer of Bright’s Creek. “This experience can only be found at Bright’s Creek. We are thrilled to be able to offer something so unique to our guests and members.”

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Starting with a driver briefing and vehicle familiarization, guests then move on to the real treat – Bright’s Creek’s five mile off road track through the majestic North Carolina countryside. The course, which begins approximately 1,000 feet above sea level and climbs to approximately 3,000 feet, takes over two hours to complete.

“The Bright’s Creek off-road excursion is the perfect natural setting to experience the Ultimate Driving Machine in the off-road environment. With inclines over 30 percent, steep side slopes and technical challenges, the drive to the top and back will put the BMW xDrive, Dynamic Stability Control, and Hill Descent Control features to the test,” says Donnie Isley, BMW professional driver and Bright’s Creek Excursion instructor.

Drivers are taken through tough terrain, steep inclines, sharp turns, and multiple obstacles ending up at a 75-foot waterfall. During their stay at Bright’s Creek, drivers will enjoy all that it has to offer including world-class outdoor sports activities, luxurious accommodations, and five-star cuisine.

Opening weekend for the BMW Off Road Excursion will take place at Bright’s Creek Labor Day weekend. As part of the festivities the resort will be hosting a ribbon cutting Friday, Sept. 4 at 2 p.m. The BMW Off-Road Excursion at Bright’s Creek offers a variety of packages including overnight lodging, dining, golf, horseback riding and more.

For reservations and more information about the BMW off –road excursion at Bright’s Creek, please visit or call 828-694-1BMW or 888-345-4BMW.


– Submitted by Aria Deshe