Butler named Executive Vice President of Sales

Published 10:00 pm Sunday, September 7, 2014

Beth Butler
Alianza Trinity Holdings, developer of Bright’s Creek,a residential golf and sporting club community located in Mill Spring, N.C., is pleased to announce Beth Butler as the community’s Executive Vice President of Sales and Marketing.  
Having recently marked the relaunch of sales with a series of events to showcase the Bright’s Creek lifestyle to prospective members and homebuyers, Butler and her sales team have positioned Bright’s Creek as one of the most active communities in the emerging recovery market.
“With the expertise and enthusiasm of Beth and the fantastic team she has assembled at Bright’s Creek, we have already seen significant interest in our real estate offerings in the first few months since we launched sales,” said Omar Botero, CEO of Alianza Trinity Holdings. “Beth’s familiarity with the western North Carolina area and her strong understanding of the luxury market for vacation homes have truly enabled us to achieve our new vision for Bright’s Creek.”
Butler has built a successful career in the real estate industry over the past three decades, playing an integral role in the growth of leading Miami-based real estate brokerages EWM Realty International and ONE Sotheby’s International Realty. Starting as a sales manager at EWM in 1994, Butler was instrumental in recruiting real estate agents, increasing sales volume and launching a development sales division, earning herself the title of chief operating officer. After successfully establishing EWM in the luxury market, Butler took on a new challenge in 2010 and became the president and chief operating officer of ONE Sotheby’s International Realty. Her forward-thinking management strategies and expertise in real estate technology translated into growing the company from $300 million in sales in 2010 to $1.5 billion in 2012. Butler has twice earned the honor of Realtor of the Year for her leadership and success in the real estate industry. Having vacationed and owned a second home in western North Carolina for several years, Butler’s appreciation of the local community complements her knowledge of the luxury vacation home market to strengthen sales efforts at Bright’s Creek.
“It is my pleasure to lead the Bright’s Creek sales team. We are passionate about matching buyers with a second home that fulfills their unique desires, whether that means a picturesque home site full of potential or a fully-equipped condominium villa that is move-in ready,” said Butler. “Bright’s Creek offers amenities to delight every member of the family, and we are seeing that people find our new interpretation of luxury mountain living very appealing.”
Bright’s Creek is located at 2222 Palmer Road. For more information call 828-817-9138 or visit www.brightscreek.com.

-article submitted
by Ansley Campbell

Sign up for our daily email newsletter

Get the latest news sent to your inbox