The Carolina Foothills Chamber of Commerce will sponsor a “Marketing for Your Business,” a Mountain BizWorks-facilitated five-session course beginning Monday, Oct. 14 from 6–9 p.m.

“Marketing for Your Business” participants will develop a solid, focused marketing plan that is essential to the growth and success of any small business. Participants will learn to define their target markets; brand their product or service effectively; attract and retain customers; succeed in sales and customer service; and measure the efficacy of marketing efforts. They will also learn the No. 1 rule in marketing so that the product or service sells itself.

This class is perfect for small business owners in the foothills who are finding creative ways to prosper and promote this historic mountain area while keeping jobs and revenue close to home. All types of business owners are welcome – from artists to shop-owners to farmers – and will discover new ways to stand out in their niche, understand their customers and increase business revenues.

Carol Lynn Jackson, a Mountain BizWorks business developer and owner of Manna Cabanna in Saluda, will facilitate the course. She brings years of local marketing experience, particularly in the areas of food, agriculture and rural enterprises.

Registration is now open for the five-session course held on Mondays and beginning Oct. 14 from 6-9 p.m. The course will be held at the Carolina Foothills Chamber, 2753 Lynn Road, Suite A, Tryon, N.C. 28782. Chamber members receive a discount on the course. Space is limited and pre-registration is required. To register, contact Ashley Epling (828-253-2834 ext. 27 or ashley@mountainbizworks.org) or Jackson (828-817-2308 or carollynn@mountainbizworks.org).

– article submitted by Carol Lynn Jackson